I have extensive experience with Billboard Advertising in Malaysia for both digital and static billboards. Both digital and static billboards serve different objectives, although they can also complement one another very well. Size and frequency of your billboard do matter. However, this is only an exercise that you want to embark on after you have drafted a great digital marketing strategy. The reason is simple: digital marketing allows you to understand your customer profile and track ROI better. Call: +60-178888670 Email: wheimeng@gmail.com | Add me on LinkedIn : 